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Email required Address never made public. Name required. Next Post ». Follow Following. Sign me up. Already have a WordPress. The benefits in taking a break from something could be applied to all manner of stressful and potentially comedic situations. One popular TV spot from , for example, depicted a photographer patiently trying to snap a pair of pandas in a zoo.
But sport has played a part, too. During Wimbledon in , JWT rushed out a site-specific Kit Kat ad after the longest tennis match in history had finally come to an end. After 11 hours of play, John Isner beat Nicolas Mahut 70—68 in the final set, resulting in a break no doubt welcomed by both players.
As the Modernist celebrates its 10th anniversary, the team behind the publication discuss the trials and tribulations of running an indie mag and how it has stood the test of time. Advertising has long been obsessed with youth. But is the industry finally waking up to the opportunities that older generations present, both in campaigns and behind the scenes? Is there a responsibility for cultural institutions to not just reflect the past, but contemplate the future as well?
AI is often viewed as the death of creativity. Yet, as Maximilian Niemann, a director at Unit9 production company, points out, when machines are used in collaboration with humans, it may actually make for better work. Focusing on an unlikely friendship that forms between a young boy and his new intergalactic companion, the spot is all about the little things that matter during the festive season. Since the s, the filmmaker and artist has turned his lens towards the fringes.
He talks to us about relinquishing control, Hollywood reboot culture, and how a Gucci mini-series captured the spirit of his early works. For decades, comic books have showcased vibrant graphic design that is a pivotal part of the superhero world. The Ghana-based photographer discusses the challenges of being a female photographer in Africa and why she hopes her images inspire others to see the value in creative jobs. We look at how graphic design and illustration brought the movie to life.
Daniel Kleinman has been the creative mind behind almost every title sequence since the 90s. The photographer switched his focus from the hip-hop scene to the Black Lives Matter movement last year in the wake of the murder of George Floyd. Interest in home improvement exploded in the wake of the pandemic. In the competitive world of illustration, adopting a signature motif or icon in your work can help you grow your brand and your career.
Here, CR speaks to three illustrators about the benefits and challenges of making one element your trademark.
The posters feature bold illustrations and photography and also reveal a refreshed design identity for the trademark Coke logo. Last week a revamp, albeit a temporary one, of the British Rail double arrow logo caused a stir in the design press and on social media. CR speaks to Studio Blackburn, the team behind the update, to get an insight into the project and how they felt about the reaction.
Snack brand Pringles has revealed the first update to its mascot in 20 years. Mark Hauser, applied behavioural scientist at branding agency The Team, discusses how psychology could create more effective, human-centred creative work. Logos, exhibition design and book covers can often seem like the zenith of graphic design. Do reports, documents and catalogues get overlooked by comparison? Lil Nas X is ripping up the music rulebook with his rap-country-pop sound, gender-bending style and eye-catching creative output.
As he releases his debut album, we look at how the artist brings his unique vision to life. The artist, photographer, designer and director talks to CR about working at speed, the joy of not being confined by one discipline, how he balances the commercial with the personal, and why his spirit animal is a cross between a chameleon and a dung beetle.
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